SSH Expands into Morocco to Strengthen Regional Growth Across North Africa

14/11/2025

SSH, one of the Middle East’s leading architecture and engineering consultancies, has officially expanded operations into Morocco — strengthening the company’s presence across North Africa and extending its award-winning design expertise into one of the region’s most dynamic markets.

The move reflects SSH’s strategic vision to support Morocco’s growing demand for world-class destinations across tourism, hospitality and urban development.

Appointed as General Manager of SSH Morocco, Selma Skalli will lead the firm’s establishment and growth across Morocco and Africa. Bringing over 17 years of multidisciplinary experience spanning hospitality, real estate development, and asset management, Selma has led major urban and hospitality projects across France, Morocco, and Sub-Saharan Africa.

Based in Casablanca, Selam will play a pivotal role in shaping SSH’s strategy and presence in Morocco. Her leadership will drive growth, elevate design standards, and strengthen strategic partnerships — positioning SSH Morocco as a trusted multidisciplinary consultancy and partner of choice for institutional and private clients delivering complex hospitality, real estate, and mixed-use developments.

“Morocco is entering a new era of growth — driven by innovation, sustainability, and investment in lifestyle destinations,” said Danny Warde, Chief Strategy Officer of SSH. “With Selma’s leadership and our global expertise, SSH is perfectly positioned to deliver projects that reflect Morocco’s rich heritage and bold future.”

Through SSH Morocco, we aim to blend global excellence with local insight — designing destinations that are sustainable, resilient, and uniquely Moroccan.